A reminder of advertising data settings that have been applied by a user. In this moment the reminder is included in the footer of a site, with an option to change.

Implications for this moment

Experience layer

A reminder of advertising data settings that have been applied by a user. In this example, the reminder is included in the footer of a site, with an option to change.

Technology and data layer

The publisher’s website needs to retrieve a user’s preferences from the publisher data store and then provide the appropriate information on the page presented to the user.

If the user decides to change their setting or to explore more information then they should be taken to the appropriate moment.

Policy layer

This moment needs to comply with legislative requirements for transparency and meaningful control over data sharing and advertising transparency.

Organisation layer

The introduction of this moment relies on organisational alignment on the prioritisation of transparency and user empowerment. It requires a higher degree of organisational awareness around ethics, user-centricity, transparency, and collaboration.

Other future moments

Meaningful Choice

Decision Receipt

Settings Reminder