Projects by IF - https://projectsbyif.com - is a limited company based in London, England. We run this website using Super - a web hosting platform that converts Notion pages into websites.
This website - https://futureadvertising.projectsbyif.com/ - collects anonymous performance data so that we can understand the impact of our work.
On this page you can find out more about how IF, Super and this site use data.
About this site
What data we collect
This website collects anonymous performance data about:
- The number of visitors it receives (per page and as a whole).
- The average number of pages a visitor looks at.
- The percentage of visitors that leave within a short time [“bounce rate”].
- The average visit duration.
- And the day/time when each visit occurred.
‘Anonymous’ means that it does not collect any personal or identifiable data.
No IP address, location, no personal information whatsoever is gathered and no cookies are used or stored to gather this information.
Why we collect website data
We collect this data so that we can understand the impact of our work. It helps us to make decisions such as whether to do more work like this, or compare results after sharing the site in different places - for example at events, or by email.
We share reports including this data with the funder for this project, Luminate. They do not have access to the underlying data.
About Super
Super is a third-party service that we use to host and deliver this website.
We use Super’s analytics features to collect and understand anonymous performance data about the site.
Further information about Super’s approach to data is included in their privacy policy.
About Projects by IF
How Projects by IF uses data
If you want you can find more about how Projects by IF uses data during our work. Some important bits are below.
Things we don’t do
IF does not participate in the following data processing activities:
- Buying or selling marketing lists.
- Telephone marketing.
- Postal marketing.
- CCTV surveillance (apart from CCTV systems run by the buildings in which we work).
- We don’t use “soft opt-in“, meaning you won’t receive any marketing communications from us unless you’ve specifically agreed to it.
Data breaches
In the event of a data breach, we are required to notify the UK Information Commissioner’s Office. We will do so following their guidance.
Data transfer outside the EEA
We have reviewed the privacy policies of third party services we use. They provide adequate protections when information is shared outside of the European Economic Area.
Exemptions
There are exemptions to data protection regulations that may require us to share data about you, including requests by law enforcement. A full list of exemptions are listed on the ICO website – this also applies to data held about you by third party services we use.
Reviewing how we use data
Every quarter, we review our documentation of the data we handle and third party services we use. This helps us continuously improve our processes and hold ourselves to account. We will update this document as necessary.
Your rights and getting in touch
The General Data Protection Regulation gives people the following rights:
- Right to be informed
- Right of access
- Right to rectification
- Right to erasure
- Right to restrict processing
- Right to data portability
- Right to object
- Rights related to automated decision-making, including profiling
To exercise any of these rights, please contact us at [email protected]. You can find information specific to the services we use or our activities in the relevant sections of this document. We will respond to all requests within 28 days of receiving them.
Our postal address is Projects By IF Ltd, PO Box 77787, London, SE5 5ND. If you aren’t satisfied by our response, you can contact the UK Information Commissioner’s Office.
This page was last updated on 11 September 2023.